One-page strategy
Ambition, strategic choices, priorities, differentiators and key measures on a single page.
Digital product
Ascensa Business Strategy Builder
A guided strategy system that helps business leaders turn ambition into choices, priorities and a 90-day execution plan, without starting from a blank page.
The promise
Build a strategy your team can actually execute.
Built for founder-led businesses, SMEs, growth companies and leadership teams that have reached the point where informal decision-making is no longer enough. Sector agnostic by design.
- Clarify where the business is today and the strategic issues that matter.
- Define where the business is going over the next three years.
- Make explicit choices about where to play, how to win and what not to pursue.
- Translate ambition into a few priorities and measurable KPIs.
- Create a 12-month roadmap and an immediate 90-day execution plan.
- Produce leadership-ready outputs without starting from a blank page.
Seven guided modules, one at a time.
- 01
Business reality check
Capture the current business model, performance, strengths, constraints and the real strategic questions.
Current-state snapshot and issue list
- 02
Market and opportunity
Assess customers, competitors, trends, market shifts and where growth actually sits.
Opportunity map and strategic implications
- 03
Strategic choices
Decide where to play, how to win, what differentiates you and what you will deliberately not do.
Strategic choice statement
- 04
Strategic priorities
Convert choices into three to five enterprise priorities with clear outcomes and owners.
Priority portfolio
- 05
Financial ambition
Define the commercial ambition and the key financial assumptions the strategy has to support.
High-level financial ambition
- 06
Execution roadmap
Translate priorities into initiatives, milestones, owners, KPIs and a 12-month sequence.
12-month strategy roadmap
- 07
First 90 days
Identify the few actions that must happen now to create momentum and execution discipline.
90-day action plan
Six leadership-ready outputs.
12-month execution roadmap
Initiatives, owners, milestones and sequencing across the year.
90-day action plan
Immediate actions, accountability and deadlines.
KPI scorecard
A focused set of measures tied directly to the strategic priorities.
Strategy presentation
A leadership and board-ready summary you can present as it is.
Strategy workbook
The completed analysis and decisions behind every output.
How it feels to use
Guided consulting, not a folder of templates.
- A Start Here dashboard with a progress tracker and estimated completion time.
- A short explainer from the founder at the beginning of each module.
- Plain-English prompts, worked examples and tooltips throughout.
- Decision fields, scoring and prioritisation tools instead of long essays.
- Autosaved progress, so you can step away and come back.
- Export to PDF and PowerPoint, with worksheet export for power users.
Access
Access to a consulting methodology.
One payment. No subscription. Deeper facilitation, customisation or execution support is scoped separately as advisory work.
Founding cohort
KES 12,500
Discounted early access in exchange for structured feedback and a testimonial.
- Full guided Builder
- Playbook, videos and generated outputs
- Direct line to the Ascensa team during the beta
Self-service Builder
KES 19,500
The complete guided Builder, start to finish, at your own pace.
- All seven guided modules
- Playbook, videos, prompts and examples
- One-page strategy, roadmap, KPI scorecard, 90-day plan
- PDF and PowerPoint exports
Builder + strategy session
KES 49,500
Everything in the Builder, plus a working review of your strategy with Ascensa.
- Everything in the Self-service Builder
- 90-minute Ascensa strategy review
- Written follow-up note with the decisions to make next
Advisory upsell
Deeper strategy development, facilitation, execution support or a fractional strategy office are scoped and priced per engagement.
See the advisory work